Case Study: Stories from the Table

Building Community Through Innovation

Overview
For the Netflix documentary Nonnas, Plus Media Solutions developed a suite of interactive digital engagement tools—tied together via the Nonnas +Impact Hub—to spark intergenerational connection through food and storytelling.

The Challenge
1Community sought a centralized, engaging digital experience to extend viewer interaction beyond passive film-watching. They needed a solution that could build community, encourage meaningful conversations, and provide deep insights into audience behavior and engagement.

Our Solution
Leveraging cutting-edge technology, we created a custom digital engagement experience designed to actively engage global audiences through:

Interactive Watch Party Map: A dynamic, searchable, real-time map showcasing Nonnas watch party locations.

Conversational +A.I. Chatbot: An intelligent chatbot driving personalized conversations and providing actionable resources.

Community Connector Chat: A secure, private chat environment encouraging authentic intergenerational dialogue and community-building.

Measured Impact Metrics
▸Real-time visitor behavior tracking for the +Impact Hub

▸Advanced analytics capturing user journeys, interaction depth, and geographic distribution

▸Engagement data for the map, +A.I. and Community Connector

The Results
The Nonnas +Impact Hub quickly established itself as a vibrant digital gathering space, significantly enhancing audience engagement and community connection. The solution provides 1Community with actionable insights to inform future strategies and content, deepening their strategic collaboration with Netflix.

Impact Highlights
▸Thousands of viewers engaged through interactive digital features

▸Comprehensive analytics informing strategy and future content and campaign direction

▸Enhanced 1Community's strategic partnership with Netflix

Case Study: Generation Growth

Connecting Purpose with Measurable Action

Green Bronx Machine | Quest Diagnostics | Picture Motion (now part of Publicis Groupe)

Explore the Generation Growth +Impact Hub

Overview
For the documentary Generation Growth, Plus Media Solutions created the interactive Generation Growth +Impact Hub, elevating Green Bronx Machine’s mission to foster sustainable urban agriculture and education. The +Hub showcased the campaign sponsor, Quest Diagnostics, and empowered educators and communities globally through actionable engagement and measurable impact.

The Challenge
Green Bronx Machine needed a compelling digital experience to amplify their educational initiatives, inspire nationwide youth and community participation, and effectively measure campaign impact for their sponsor Quest Diagnostics.

Our Solution
We developed the Generation Growth +Impact Hub, a comprehensive digital microsite providing:

▸Clear Calls-to-Action: Opportunities for visitors to actively participate in the campaign and support Green Bronx Machine.

▸Custom Solutions: Real-time tools enabling supporters to pledge their participation and healthy actions.

▸Comprehensive Analytics Dashboard: In-depth reporting on visitor behavior, geographic reach, traffic patterns, and critical impact metrics essential for stakeholder communication.

Measured +Impact Metrics

▸54,000+ pledge supporters engaged and growing

▸13,000+ viewers reached across 16,500+ sessions on the +Hub

▸63,000+ measurable actions taken supporting SDG 2 (Zero Hunger) and SDG 4 (Quality Education)

The Results
The Generation Growth +Impact Hub successfully expanded Green Bronx Machine’s digital outreach, significantly increasing awareness and active participation globally.

The digital solution provided detailed, actionable analytics, empowering Picture Motion and Green Bronx Machine to clearly demonstrate the campaign’s reach and impact to sponsors like Quest Diagnostics.

+Impact Highlights
▸Enabled meaningful connections between communities, educators, youth, and Green Bronx Machine.

▸Expanded Green Bronx Machine's digital presence, complementing real-world initiatives.

▸Delivered actionable insights and sponsor reporting through detailed analytics.