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Our Services

Plus Media Solutions collaborates with purpose-driven brands, content and events to provide the measurable results and data they need to achieve their impact campaign goals.

 

Brands

+Media helps brands connect with consumers to increase engagement, ROI and brand equity. Effectively communicate your brand’s complex sustainability story and measure consumer engagement with concrete behavioral analytics. Use our impact data to inform your marketing and communications strategy and bolster your impact reporting. 

Content

Take charge of what people do next after viewing your content. +Media integrates contextualized calls to action into your content to enhance viewership and impact. We capture data on viewer actions for a well-rounded impact campaign that is appealing to investors or sponsors. 

Events

We get critical resources to attendees and find out what resonates with your audience most. +Media extends the impact of events by keeping attendees engaged long after the event is over with our +Impact Hub™. 

How We Do It

We achieve 10x the industry standard for engagement by targeting predisposed consumers and audiences with curated, contextual, and actionable solutions at the moment of interest. Our integrated offering combines subject matter expertise, technology and data capture (advisory, activation, and analytics), providing a comprehensive toolkit for impact campaign activation and measurement. 

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Advisory by +Media

 

Impact Audit

  • Impact goals, KPIs, and targets determination
  • Campaign messaging evaluation
  • Specific, contextual solution curation 
  • Sustainable Development Goals (SDGs) alignment
  • Specific, contextual highlights for brand product/service target demographics

Data Measurement & Evaluation Strategy

  • Activation tool selection and deployment strategy 
  • Data collection methodology to capture relevant metrics identified in the impact audit 
  • Data-driven campaign review & recommendations
  • Additional data analysis services available 
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Activation by +Media

 

Step 1 

We’ll select the contextualized solutions and messaging to enhance audience engagement with your +Impact Hub™/+Bot™. Solutions are framed according to the United Nations Sustainable Development Goals (UN SDGs), your social/environmental topics, and your campaign goals.

Step 2  

We’ll create a tailored +Impact Hub™ and/or +Bot™ that aligns your branding and campaign messaging with the curated and vetted solutions.

Step 3

We execute on your deployment strategy to optimize your campaign’s effectiveness, ranging from utilizing our distribution partners to embedding the +Hub™/+Bot™ into your event, content, collateral materials & packaging, social channels and more.

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Customization by +Media

+Impact Hub™ Supplemental Features:

  • Custom Domains: Choose the domain of your +Impact Hub™ to further align the +Hub™ with your brand.
  • Express Yourself: Give your customers or attendees an opportunity to write or record (audio or audio/visual) their response to a prompt and view others’ submissions. We aggregate these personal stories for you to use in future campaigns, with donors/investors and on social media.
  • Resource Finder Tool: Looking to share geographically relevant resources? We offer a customizable widget that allows users to enter their location and see resources available in their community. Connect the widget to an existing dataset or let us create one for you.
  • Real-Time Audience Q&A: Let your attendees ask presenters questions from their seat in real time.
  • Stakeholder Survey: Are you looking for specific information from your customers or attendees? Not all surveys are created equal. We embed a stakeholder survey that is aligned with your needs and collect data you can use.
  • SMS Marketing Tool: Allow customers or viewers to opt-in to text message updates from your organization for long-term user retention and engagement with your campaign.

 

+Hub™/+Bot™ Supplemental Distribution Options:

  • Digital Ad Campaigns: Amplify your messaging and reach a wider audience with targeted online ads. Your +Impact Hub™ is easily accessed via your promoted social media or display ad.
  • AI-Targeted Distribution: Create a buzz around your new film, event, or product with +Media’s global digital channel distribution. We place your +Impact Hub™ into premier online news channels using contextual algorithm-based purpose targeting.
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Analytics by +Media 

  • We collect anonymous behavioral data from your +Impact Hub™ and +Bot™ users.
  • We summarize and visualize your analytics in our +Impact Data Dashboard.
  • We help you leverage your impact data as a value-add for investors, sponsors, and other stakeholders, as well as to inform your future marketing strategy and bolster impact reporting.
Book a Demo

See What Plus Media Solutions Can Do for You