Plus Media Solutions for Events
Powerfully Influence Your Audience During and After Your Event
The Secret Recipe for an Unforgettable Event
Imagine your event...the excitement of captivating keynotes, the thrill of enlightening your guests. Now imagine that energy doesn't dissipate once the event is over — it continues, impacting your attendees long after the curtain closes.
Sure, ticket sales are a straightforward measure of success. But do they unveil the true depth of your event's impact? The answer lies in a data-driven approach to evaluate the effectiveness of your purpose-driven event, allowing you to enhance the next one and amplify your impact.
+Media transcends traditional marketing strategies to harness insightful data points such as:
Identifying which topics truly struck a chord with your attendees.
Monitoring attendee engagement during and post-event.
Delivering impact data to gauge success and impress your sponsors.
Amplify The Influence of Your Event
Our revolutionary +Impact Hub™ has been crafted with purpose-driven events at its core. It actively engages your attendees and presents well-curated solutions when they are most receptive.
The +Impact Hub™, a reservoir of resources, entices attendees to revisit, ensuring your audience stays engaged and influenced long after your event.
The +Impact HubTM...
... Reveals how your attendees put their inspiration into action.
... Consolidates your event’s main insights and resources into one convenient, accessible location.
... Offers reliable data on the event’s targets and outcomes.
... Equips you with data-driven insights to optimize your event planning strategy and lucrative sponsorship opportunities.
With over 50 years of experience in ESG, sustainability, impact, and philanthropy, +Media offers the following:
Advisory by +Media
- Impact goals, KPIs, and targets determination
- Campaign messaging evaluation
- Specific, contextual solution curation
- Sustainable Development Goals (SDGs) alignment
- Specific, contextual highlights for brand product/service target demographics
Data Measurement & Evaluation Strategy
- Activation tool selection and deployment strategy
- Data collection methodology to capture relevant metrics identified in the impact audit
- Data-driven campaign review & recommendations
- Additional data analysis services available
Activation by +Media
We’ll select the contextualized solutions and messaging to enhance audience engagement with your +Impact Hub™/+Bot™. Solutions are framed according to the United Nations Sustainable Development Goals (UN SDGs), your social/environmental topics, and your campaign goals.
We’ll create a tailored +Impact Hub™ and/or +Bot™ that aligns your branding and campaign messaging with the curated and vetted solutions.
We execute on your deployment strategy to optimize your campaign’s effectiveness, ranging from utilizing our distribution partners to embedding the +Hub™/+Bot™ into your event, content, collateral materials & packaging, social channels and more.
Customization by +Media
+Impact Hub™ Supplemental Features:
- Custom Domains: Choose the domain of your +Impact Hub™ to further align the +Hub™ with your brand.
- Express Yourself: Give your customers or attendees an opportunity to write or record (audio or audio/visual) their response to a prompt and view others’ submissions. We aggregate these personal stories for you to use in future campaigns, with donors/investors and on social media.
- Resource Finder Tool: Looking to share geographically relevant resources? We offer a customizable widget that allows users to enter their location and see resources available in their community. Connect the widget to an existing dataset or let us create one for you.
- Real-Time Audience Q&A: Let your attendees ask presenters questions from their seat in real time.
- Stakeholder Survey: Are you looking for specific information from your customers or attendees? Not all surveys are created equal. We embed a stakeholder survey that is aligned with your needs and collect data you can use.
- SMS Marketing Tool: Allow customers or viewers to opt-in to text message updates from your organization for long-term user retention and engagement with your campaign.
+Hub™/+Bot™ Supplemental Distribution Options:
- Digital Ad Campaigns: Amplify your messaging and reach a wider audience with targeted online ads. Your +Impact Hub™ is easily accessed via your promoted social media or display ad.
- AI-Targeted Distribution: Create a buzz around your new film, event, or product with +Media’s global digital channel distribution. We place your +Impact Hub™ into premier online news channels using contextual algorithm-based purpose targeting.
Analytics by +Media
- We collect anonymous behavioral data from your +Impact Hub™ and +Bot™ users.
- We summarize and visualize your analytics in our +Impact Data Dashboard.
- We help you leverage your impact data as a value-add for investors, sponsors, and other stakeholders, as well as to inform your future marketing strategy and bolster ESG reporting.