From Concept to Action: Driving Sustainable Change

May is a time of graduations and new beginnings, symbolizing a fresh start and renewed commitment to our future. As we celebrate these milestones, we're reminded of our responsibility to take care of Mother Earth. At +Media Solutions, we empower brands to leave a lasting legacy by helping consumers make sustainable choices and measure the impact of their efforts.

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Simple Acts With Big Impact On Earth Day

Earth Day has been honored nationwide for over 50 years and around the globe through mobilization for environmental causes. While it is not a federally recognized holiday, many celebrate it through education, awareness, and action toward the environmental movement.

Replacing carbon-intensive fuels with renewable energy sources would significantly reduce global greenhouse gas emissions. A study by the US Department of Energy's National Renewable Energy Laboratory explored the feasibility of generating 80% of the country's electricity from renewable sources by the year 2050. They found that renewable energy could help reduce the electricity sector's emissions by approximately 81%.

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Case Study: How +Media Increased WBCSD's Engagement During (And After) An Event


  • Bark Media enlisted +Media to activate and measure audience engagement during (and after) the World Business Council for Sustainable Development (WBCSD) session in GreenBiz 23
  • +Media’s impact plug-in bridged the gap between interest and action, seamlessly bringing WBCSD’s session attendees to a +Hub of solutions that generate a positive impact, all with a single click
  • In the two months since the event, WBCSD has gained 900 additional users of its +Impact Hub and increased its average and top engagement rates to 17% and 31%, respectively
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