+Impact Insights

If COP30 were a brand campaign, it would have all the makings of a blockbuster launch: global visibility, massive anticipation, the world’s most influential stakeholders, and a unifying narrative about an issue that affects every human being. Billions of people tuned in. Headlines were written. Leaders stood at podiums delivering lines that sounded strong and urgent.

It’s Climate Week in New York City, one of the largest climate action events in the world. Climate action requires transforming traditional systems, like financial markets. I spoke with ESG investment guru Jeff Gitterman about the potential of sustainable investing to foster climate resilience.

In the midst of raising awareness for a cause, do you ever stop and wonder if your efforts are actually helping? There are many powerful tools for inspiring change, but how effective are purpose-driven campaigns in reality?

How can businesses and business professionals best work toward making the world a better place? This was one of the biggest questions I sought to answer when I founded +Media. 

As we close out Black History Month and enter Women’s History Month, I’m grateful to see how leaders around the world are elevating stories and celebrating the important contributions made by women and the Black community. 

Working in the social impact space for over twenty years has brought me great joy, but also a good amount of frustration. Access to the most effective, efficient solutions—whether nonprofit or private equity investments—was only available to individuals, foundations, institutions with connections or capital… and most often both.